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#GIRLBOSS: Joy of Priya

GirlBossJoyKennedyPriya

My friendship with Joy dates back fifteen years to the very glittery days of competitive cheerleading in 6th grade. Joy and I remained good friends throughout middle school, high school, college (in different cities), and now see each other every few months (although I wish it was more often!) now that we’re both living in Houston. It is safe to say that I adore Joy. She is one of the most genuine people I’ve ever met. Not only is she incredibly talented with apparel design, she is also a savvy business owner, as well as being a dedicated philanthropist (more details below!).

Joy is definitely one of my business role models. After graduating from The University of St. Thomas in 2011, Joy launched Priya, which originally sold artisan-crafted silk purses and bangles made by women in Asia who had been taken out of human trafficking and were being taught useful skills like sewing. In 2014, Priya debuted its first contemporary jewelry collection – the Zama Collection, which I posted about here. I adore all of Joy’s gorgeous pieces of jewelry, and I cannot wait to watch as Priya continues to evolve.

Joy launched a Kickstarter campaign yesterday to raise $30,000 to help support The Priya Foundation. I encourage you to watch the video, read the interview below, scour the Priya website, and if you feel moved by this cause, then support this campaign. I can guarantee you that the money will be put to good use.

Priya Launches Zama Collection

Priya_ZamaThere are few people in life I’m more inspired by than my good (not to mention, ridiculously gorgeous) friend, Joy Kennedy. Three years ago, she launched Priya, an accessories line that is committed to fair trade luxury and employing groups of underprivileged artisans. Since 2011, Priya has worked with groups of human trafficking victims, special needs artisans and impoverished women in Nicaragua. Sold yet? Yes, the company is amazing. The best part is that the products are absolutely flawless. I love the purses so much from the original collection, but two weeks ago, Joy launched the Zama Collection, the first contemporary jewelry collection handmade by artisans in Jaipur, India. It’s unbelievable to see these pieces after sifting through the product sketches at Zoe’s Kitchen over lunch a year ago.

Joy graciously gifted me one of my favorite pieces for my birthday last month – the Square Ring in Blue. I literally get compliments from people every single time I wear it. I’m obsessed! The pieces are crafted with the highest quality materials. You’ll love them as soon as you put them on. I’ve compiled a collage of my favorite Zama pieces above. Shop the collection (top left to bottom right):

Palm Necklace | Twin Ring Red | Zama Cuff Large | Swirl Ring Blue | Swirl Necklace Blue | Royal Square Studs Green | Studded Cuff | Pear Ring Blue | Square Ring Purple | Pear Drop Earrings Red

Also, you should watch the mesmerizing Zama Collection video here. See my previous Priya giveaway post here.

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Um, see what I mean by gorgeous?