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My New Makeup Routine with Beautycounter

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A few months ago, I heard about Beautycounter through one of my best friend’s friend, Kelsey Wiley. I was intrigued by this company that “puts your health first” – not a claim I’d ever heard made by MAC, Maybelline, L’Oreal, Laura Mercier, etc. Kelsey included a link to the video below, and after watching it, I knew I wanted to try Beautycounter’s products.

Beautycounter’s mission is to get safer products into the hands of everyone and lead a movement for better beauty. This is definitely a mission I can stand behind. While over 1,300 toxic ingredients are banned in personal care products in Europe, only eleven are in the US. Isn’t that scary? I had absolutely no idea which (potentially harmful) ingredients were in my skincare products, and I was ready to change that.

I will not lie – changing my tried-and-true makeup and skincare routine has not been painless. I had been using some of the same products since I was in high school! For about a month now, I’ve been using a majority of Beautycounter products (sharing honest reviews of each below), while ‘cheating’ every now and again with an old blush or eyeshadow that I love. As time goes on, I’ll buy more and more Beautycounter items when my old ones run out. So far, I’ve loved every single product – except the mascara, but I’ll explain why!